Marketing

Download E-books Marketing für Unternehmensgründer: Von der ersten Geschäftsidee zum Wachstumsunternehmen (German Edition) PDF

Das Lehrbuch beschreibt die wesentlichen Marketingaufgaben im Gründungsprozess eines Unternehmens. Es enthält einen umfassenden und theoretisch fundierten Leitfaden für die Vermarktung einer Geschäftsidee, von der Entwicklung eines Geschäftsmodells und einer Marketingstrategie bis zur deren Umsetzung durch konkrete Marketingmaßnahmen.

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Read Online or Download Marketing für Unternehmensgründer: Von der ersten Geschäftsidee zum Wachstumsunternehmen (German Edition) PDF

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