Download E-books Impression Management: Professionelles Marketing in eigener Sache (German Edition) PDF

By Thomas Jendrosch

Influence administration bezeichnet die Kunst der Selbstdarstellung, ein professionelles Verfahren, mit dem guy das eigene Rollenbild bewusster definieren und lenken kann. Durch gekonntes advertising in eigener Sache lassen sich Erfolge im Beruf und im Privatleben spürbar leichter erreichen. Das Buch zeigt Punkt für Punkt, wie guy durch geschicktes snapshot layout und konsequentes own Branding zu mehrpersönlichem Ansehen gelangen kann 'im Berufsleben sowie in den immer wichtigeren sozialen Netzwerken des internet 2.0. Sprachlich locker und fachlich fundiert zeigt das Buch alles, was once guy über die Schlüsselwirkung persönlicher Signale wissen muss, um immer einen guten Eindruck zu machen.

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