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Download E-books Erfolgsfaktor Service: Strategisches Servicemanagement im nationalen und internationalen Marketing (Forum Marketing) (German Edition) PDF

By Andreas Mann

Andreas Mann präsentiert eine detaillierte examine der strategischen Wirkung des carrier als eigenständiges Marketinginstrument, des Einflusses von provider auf den Unternehmenserfolg sowie der Erfolgsfaktoren des Servicemanagements.

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